Annual Symposium

Annual Symposium

PenSPRA Symposium set for March 28 - 29, 2019
 
Mark your calendars for the 2019 PenSPRA Symposium. The event will kick-off on Thursday, March 28 with an evening reception followed on Friday, March 29 with a day of learning and collegial sharing. The symposium will take place at the Conference Center at Shippensburg University.
 
This year, PenSPRA is pleased to announce that Friday's keynote speaker is nationally-recognized author and thought leader in American education, Trish Rubin. Trish's session is titled, "Why Brand Matters to Today's Lead Educators and Schools: How to Become BrandED." Trish will discuss moving beyond typical mascots, static websites, and predictable tag lines to showcase a school's unique assets. A "BrandEd" mindset improves school communications, relationships, and resources by telling the story of the school brand. 
 
Keynote Speaker
About Our Keynote Speaker

Trish Rubin is a consummate communications consulting professional who builds and executes strategies for business and not-for-profit clients that result in increased brand presence in any market.  

Trish’s understanding of the power of communication began, first, as a classroom teacher and later as a thought leader in American education. Her ability to create nationally-recognized training programs led to careers with the U.S. Department of Education as a staff/program developer and at USA TodayED as a national writing Consultant.   
 
In 2003, she launched her own training company, The EdVentures Group, which specialized in teaching business professionals and education leaders.  She traveled across America, and to Europe and Asia, giving seminars and presentations at universities, businesses and organizations, including the United Nations.  

Expanding her outreach with authentic hands-on partnerships, Trish created a new brand, TrishBrand NYC, and now works with business, agencies, educational institutions and not-for-profit clients to build their brands, market their services/products, and develop their industry presence and consumer base through public relations, media, and events, resulting in increasingly powerful, wide-ranging business relationships. In addition, she is a lecturer in marketing at Baruch College.
 
Check back for more information on the symposium.
For general questions about the symposium, contact:
 
Kim Newell
Assistant Public Relations Coordinator
Colonial School District
230 Flourtown Road
Plymouth Meeting, PA 19462
Ph: 610-834-1670, ext. 236
knewell@colonialsd.org

Christine Liberaski
Director, School and Community Engagement  
Executive Director, NPSD Educational Foundation
North Penn School District
401 East Hancock St.
Lansdale, PA 19446
Ph: 215-853-1020
liberacd@npenn.org
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